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Oakland Roots and Anthem Blue Cross to Bring Street Soccer USA Cup to Oakland

By Roots SC, 10/07/21, 8:30AM PDT


Celebration of soccer and community health to take place at the heart of Oakland’s Dia de los Muertos Festival


Oakland, CA - Oakland Roots SC and Anthem Blue Cross today announced that they will team up to bring the Street Soccer USA Cup to Oakland for the first time ever as part of the city’s famous Dia de los Muertos Festival on Sunday October 31st. 

In keeping with the Festival’s theme of ‘Healing Hearts’, the Cup will be a celebration of sports and community health which will feature an exciting street soccer tournament for adult and youth teams from across the city organized by Street Soccer USA - a non-profit organization which uses soccer to help low-income and homeless youth and adults succeed in school, at work and in their community. 

The Street Soccer USA Cup Series combines exciting street soccer action with social impact and has taken place in iconic locations around the country including New York City’s Times Square and San Francisco’s Civic Center. In October 2021 the Cup will come to Oakland for the very first time as part of the city’s iconic Dia de los Muertos event - a free, outdoor festival of music and culture at the heart of the vibrant, culturally-rich Fruitvale neighborhood that combines world-class live music, family-friendly games, rides and activities, traditional Latin American artisans, and stunning altar artistic installations created by community members paying homage to los Muertos. The Día de los Muertos Festival is organized by The Unity Council, whose mission is to promote social equity and improve quality of life by building vibrant communities where everyone can work, learn, and thrive.

The Cup is part of ‘Roots in the Community’ - Oakland Roots’ grassroots community outreach program presented by Anthem Blue Cross. Roots in the Community is about growing the game of soccer and increasing access for all, whether as players, coaches or fans.

Alongside the street soccer tournaments for teams representing local small businesses and non-profit organizations there will be music, entertainment, special VIP appearances and more.

For more information on how to get involved as a player or as a sponsor of the event, contact Avery Kidwell,  

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